In the world of advertising and promotion, businesses have previously relied on traditional marketing tactics such as print advertisements, radio ads, bill boards, and television commercials to reach their target audience. However, with the rise of the digital age, companies are now turning to digital marketing to connect with customers and promote their products and services.
So what is the difference between two? Traditional marketing refers to any marketing method that has been in use before the advent of digital technology. This includes print ads, billboards, flyers, direct mail, and radio and TV commercials. On the other hand, digital marketing encompasses all forms of marketing that use digital channels to reach potential customers, including email marketing, social media advertising, search engine optimization (SEO), content marketing, and mobile marketing.
